Those shirts were not just a joy for the lido people, they are also a good reminder to put some sunblocker on. And of course it works perfectly as an advertiser for Garnier.
Agency: Publicis Communications Schweiz AG / Chief Creative Officer: Thomas Wildberger / Creative Direction: Urs Schrepfer / Text: Jan Kempter / Art Direction: Daniel Ahrens / Graphic: Sandy Pfuhl / Illustration: Petra Bürgisser
Shortlist – Photo & Illustration – "Garnier Sonnenschutz"
ADC Switzerland 2015